FOUND.
SEO · GEO · AEO · AI SEARCH

Be the company AI search engines
recommends first.

FOUND is an AI Search Optimization agency for companies competing for category leadership.

We combine GEO, AEO, and SEO to build visibility across AI search, answer engines, Google, and the systems increasingly shaping how customers discover, evaluate, and choose what to trust.

SEO + AI Search Optimization · Category Leadership · Search-Only

Practice scope
  • Technical SEO
  • Entity Optimization
  • Topical Authority
  • Citation Strategy
  • Content Strategy
  • AI Search Monitoring
  • Digital Authority
  • Search Intent
FOUND / Search Intelligence Console
Potential impact — signals we measure
Organic Visibility
74.2+18.4%
Index 01 · 8-mo window
AI Visibility
61.8+42.1%
Index 02 · 8-mo window
Citation Share
38.5+12.7%
Index 03 · 8-mo window
Brand Mentions
2140+63.0%
Index 04 · 8-mo window
Search Demand
91.4+7.9%
Index 05 · 8-mo window
Entity Authority
82.0+21.3%
Index 06 · 8-mo window
01The search landscape

Your customers are
searching differently.

Google is still important. But discovery is expanding into AI Overviews, ChatGPT, Gemini, Perplexity, answer engines, recommendation systems, and emerging AI interfaces.

7+
Surfaces
40+
Signal types
Search
Focus
Google
Classic ranking
01
AI Overviews
Synthesized answer
02
ChatGPT
Conversational
03
Gemini
Multimodal
04
Perplexity
Citation-first
05
Answer Engines
Extractive
06
AI Agents
Task-driven
07
FOUND
Visibility layer across every surface
SEARCH INTELLIGENCE

Free AI Search Visibility Audit

See how your brand performs in AI search.

Get a free GEO + AEO + AI Search Visibility Report showing how your brand appears across ChatGPT, Google AI Overviews, Gemini, Perplexity, and other answer engines — and where competitors are getting visibility you aren't.

100% free · No obligation · Benchmark-driven

Your report includes
AI VISIBILITY

How often your brand appears in relevant AI-generated answers.

CITATION SHARE

Which sources AI engines are citing — and where your brand stands.

BRAND PERCEPTION

How AI systems describe, position, and evaluate your company.

COMPETITIVE GAPS

Where competitors are appearing, being cited, and winning attention.

02Core positioning

The goal isn't just to rank.

Be found.
Be understood.
Be recommended.

Traditional SEO focuses heavily on rankings. FOUND looks at the larger search ecosystem — helping search engines and AI systems discover your brand, understand what you know, and surface your company when relevant decisions are being made.

01

Found

Help search engines and AI systems discover your brand — crawlable architecture, clean indexation, retrievable structure.

  • Crawl & render
  • Indexation control
  • Structured data
02

Understood

Build the content, entities, relationships, and authority that help machines understand what your company actually knows.

  • Entity graph
  • Topical depth
  • Semantic coverage
03

Recommended

Build the signals that increase your likelihood of appearing in relevant results, citations, and AI-generated recommendations.

  • Citation supply
  • External validation
  • Answer alignment
03Moment of decision

Show up when the decision is being made.

Search visibility matters most at the moment someone is deciding what company, product, provider, platform, or source to trust.

The searches that shape decisions
High-intent query set
  • Q01Who are the leading cybersecurity firms for financial services?Google
  • Q02Which ERP systems are best for manufacturers?AI Overviews
  • Q03Best law firms for a cross-border acquisitionPerplexity
  • Q04Which cloud platform is best for building AI applications?ChatGPT
  • Q05What are the best luxury hotel brands for corporate travel?Gemini
AI-style prompt

“Which companies should I consider for this?”

Generated answer

The answer names a short list. FOUND's work is making sure your company is eligible to be on it — discoverable, understood, and cited by the systems composing the response.

04Services

Rankings aren't the
finish line anymore.

Search has expanded beyond traditional results pages. FOUND builds a unified strategy across traditional organic search and the emerging AI discovery ecosystem.

SEO

Traditional organic search
  • 01Technical SEO
  • 02Search Intent
  • 03Keyword Strategy
  • 04Content
  • 05Topical Authority
  • 06Internal Linking
  • 07Digital PR
  • 08Authority Building

AI Search

The emerging ecosystem
  • 01GEO
  • 02AEO
  • 03AI Visibility
  • 04Entity Optimization
  • 05Citation Strategy
  • 06Brand Mentions
  • 07Knowledge Signals
  • 08AI Search Monitoring

One search strategy.
Everywhere your brand can be discovered.

05Search intelligence

Know where you're visible.
Know where you're not.

Turn search visibility into intelligence. FOUND measures how your brand appears across Google, AI search, and answer engines — and where competitors are gaining ground.

FOUND Intelligence Model
Organic Visibility
+68%
12-month model · demo
AI Mentions
+142%
12-month model · demo
Citation Share
+54%
12-month model · demo
Non-Branded Search
+81%
12-month model · demo
Qualified Organic Traffic
+73%
12-month model · demo
Competitor Visibility
+46%
12-month model · demo
Entity Coverage
+92%
12-month model · demo
Search Demand
+37%
12-month model · demo
Search visibility trendSolid: AI surfaces · Dashed: classic SERP
Q1Q2Q3Q4
Citation distribution
  • Your Brand38%
  • Competitor A27%
  • Competitor B21%
  • Other sources14%
Competitor AI visibility
Your Brand61.8%
Competitor A48.2%
Competitor B39.7%
Competitor C24.1%
Category median18.6%
AI mention volumePrompt set n = 1,200
JanAprJulOct
06Industries

Built for companies where visibility matters.

FOUND works with ambitious companies competing in crowded markets, complex categories, and high-value search environments.

01

Enterprise Technology

Complex products. Long sales cycles. Multiple decision-makers.

02

Financial Services

High-value decisions where authority and trust influence consideration.

03

Healthcare & Life Sciences

High-trust categories where expertise, evidence, and entity clarity matter.

04

Professional Services

Competitive markets where reputation and expertise drive selection.

05

Consumer & E-Commerce

High-volume discovery where visibility directly influences demand.

06

B2B & Enterprise

Category-defining companies competing for high-value commercial intent.

We don't specialize in one industry. We specialize in search.

07The system

One system.
Every search signal.

Search visibility is created by interconnected systems — not isolated tactics.

N01STAGE
Technical Foundation
Crawl · render · index
N02STAGE
Search Intent
Demand mapping
N03STAGE
Content
Evidence & depth
N04STAGE
Topical Authority
Coverage model
N05STAGE
Entities
Knowledge graph
N06STAGE
Digital Authority
External validation
N07STAGE
AI Visibility
Answers & citations
N08OUTPUT
Qualified Demand
Pipeline outcome

From search infrastructure
to qualified demand.

08Outcomes

What happens when search becomes a growth engine.

Strategic impact

Enterprise Technology

CS-01
Challenge
Strong brand recognition, but competitors dominated high-value category searches and AI-generated recommendations.
Strategy
Technical remediation, category architecture, entity expansion, and enterprise authority building.
+68%
Search growth
+124%
AI visibility
3.1× non-branded demand
Business impact

Financial Services

CS-02
Challenge
High organic visibility, but limited presence across AI-generated answers and comparison queries.
Strategy
Citation strategy, answer architecture, digital authority, and competitive visibility modeling.
+52%
Search growth
+96%
AI visibility
2.4× qualified inquiries
Business impact

Professional Services

CS-03
Challenge
Strong reputation offline, but weak representation across the search ecosystem where buyers research providers.
Strategy
Entity optimization, topical authority, executive expertise, and external validation.
+77%
Search growth
+141%
AI visibility
44% lower acquisition cost
Business impact

B2B SaaS

CS-04
Challenge
Ranked well in traditional search but rarely appeared when buyers asked AI systems which platforms they should consider.
Strategy
Citation supply, comparison architecture, answer-shaped content, and knowledge signal expansion.
+39%
Search growth
+188%
AI visibility
Cited in 6 of 10 category prompts
Business impact
09 / The future of search

Search is becoming
an answer.

People aren't just searching for links anymore. They're asking systems to decide what matters, what is credible, and what they should consider.

The question is no longer just

“Can you rank?”

Will you be the answer?

FOUND is built for that shift.

10 / Contact

Will your brand be part of the answer?

Build a search strategy designed for the way people — and AI — discover, evaluate, and choose companies.

Engagements
Retained · Quarterly
Practice
SEO · GEO · AEO